Neilsen ratings

NBC Sports' presentation of the 147th Kentucky Derby averaged a Total Audience Delivery (TAD) of 14.5 million viewers as the "Run for the Roses" returned to its traditional first Saturday in May date. It represented a 54% increase from last year's event (9.4 million Sept. 5), according to official national data provided by Nielsen and digital data from Adobe Analytics. Viewership peaked at 15.7 million viewers from 6:45-7 p.m. ET on NBC as Medina Spirit gave Bob Baffert his record seventh victory. The TV-only average audience of 14.4 million viewers...