Kelsey Riley

Horse racing media and marketing professional Kelsey Riley has launched a business to offer branding and marketing services to the horse industry. Riley will offer services ranging from brand guideline development to communications and marketing plans, copywriting and creative execution. Learn more by clicking here. An editor at the TDN for 10 years, Riley was most recently with Cornett, a full-service marketing agency, where she worked on campaigns for Keeneland, Lane's End Farm and the National Reining Horse Association. She was involved with all aspects of marketing including strategy, communications...

Kelsey Riley will join Cornett, the award-winning, Lexington-based marketing agency, as a Senior Account Executive. Riley will lead the marketing team for Lane's End Farm. Riley joins Cornett after 10 years with Thoroughbred Daily News, including seven years as International Editor, a role that included managing the editorial content of TDN Europe and traveling to sales and races globally. Riley is a graduate of Darley Flying Start (now Godolphin Flying Start) and has a degree in media studies and journalism from the University of Guelph-Humber in Toronto, Canada. Riley succeeds...

Red-hot trainer Charlie Appleby joins this week's TDN Writers' Room to talk on the Arc and the Breeders' Cup, plus his growing dominance in America.

After watching her husband, trainer Dan Blacker, enjoy his first Grade I victory last week, racing analyst and TVG host Christina Blacker joined this week's TDN Writers' Room to talk on marketing racing to a wider audience.

Green Group Founder Len Green joined this week's TDN Writers' Room to discuss how to become profitable in the horse business.

In addition to all the Stateside action this weekend--the final leg of the Triple Crown, Fall Stars Weekend at Keeneland and 11 Breeders' Cup "Win and You're In" events--the biggest race of the year in Europe will also be run with Sunday's G1 Prix de l'Arc de Triomphe at Longchamp in Paris. Wednesday on the TDN Writers' Room podcast presented by Keeneland, TDN International Editor Kelsey Riley joined the crew as the Green Group Guest of the Week to talk about the much-anticipated showdown between Enable (GB) (Nathaniel {Ire}) and...

TDN's International Editor Kelsey Riley joins this week's TDN Writers' Room to discuss the upcoming G1 Prix de l'Arc de Triomphe. Amidst heavy rainfall in Paris, Champion Enable (GB) and 3-year-old filly Love (Ire) will go head-to-head this Sunday.

The broadmindedness of Kelsey Riley's piece on mental health during the age of COVID-19 and within the polarizing aspects of the Thoroughbred industry in Monday's TDN was refreshingly progressive. Both she and Mr. Hamelback spoke of realities that were too hard for many people to divulge in years past. As a 'field researcher' and advocate with significant knowledge on this topic, I was pleased to see the subject conveyed through an industry media platform. The bubble that is the Thoroughbred industry breeds a roller coaster of polarizing emotions that walk...

In our ongoing series, New Stallions, the TDN is visiting first-year sires around the country and giving readers a chance to take a look at them on video. Today, we're at Claiborne Farm visiting Catholic Boy (More Than Ready-Song of Bernadette, by Bernardini), one of only three North American 3-year-old colts to win Grade I races on both turf and dirt. In accomplishing that feat, he joined Secretariat and California Chrome. Kelsey Riley spoke to Bernie Sams about the 5-year-old new stallion. TDN: Catholic Boy is pretty unique in that...

Charles Briere's Fairway Consignment seems to have sailed a smooth upward trajectory since its establishment four years ago, hitting one target after the next. This June, a significant milestone was achieved when Fairway pinhook graduate Arizona (Ire) (No Nay Never) took Royal Ascot's G2 Coventry S. Fairway Partners purchased the dark bay for 65,000gns at the Tattersalls December Foal Sale and sold him to MV Magnier for €260,000 at last year's Arqana August sale. From the second crop of No Nay Never, Arizona is out of the placed English Channel...

In the space of a fortnight, Shadai Stallion Station lost its two flagship stallions, Deep Impact (Jpn) on July 30, and King Kamehameha (Jpn) on Aug.10. The pair won back-to-back runnings of the Tokyo Yushun (Japanese Derby) in 2004 and 2005. A year older than Deep Impact at 18, King Kamehameha had been pensioned earlier this year and his legacy at stud was outlined by Kelsey Riley in Saturday's TDN. Losing two such heavyweights in the same year is doubtless a blow to Shadai but in Japan's stallion table for...

Late last month Pat Keogh, chief executive officer at Leopardstown since 2011, took up the same position at The Curragh upon the resignation of Derek McGrath. The fast nature of that change over means that Keogh will slowly phase out of his Leopardstown role, presiding over both racecourses until the conclusion of Longines Irish Champions Weekend on Sept. 14 and 15. It is no secret that the redeveloped Curragh Racecourse, unveiled after three years of construction this spring, has undergone some growing pains which have already been addressed by racecourse...