Irish Thoroughbred Marketing

Having taken place as a virtual event last year when played out solely on social media, the ITM Irish Stallion Trail returned by popular demand this week, though attendance was limited to those directly involved in the breeding industry. As a seasoned trail-hopper who has partaken in each event since its inception seven years ago, my preferred modus operandi in order to see as many stallions as possible is to be at Coolmore Stud for the opening 10 a.m. show and make my way back towards Dublin from there via...

The 2022 Irish Thoroughbred Marketing Irish Stallion Trail, which includes over 25 participating farms, will last from Jan. 14-15, 2022 and registration for the event is now open. Free to attend, visitors are asked to register for which studs they intend to visit via the ITM website. Due to high demand, it is mandatory to register for a specific date and time slot in order to visit Coolmore Stud. Please note that the dates and format of the Irish Stallion Trail may change due to the ongoing COVID-19 pandemic. In...

The Irish Thoroughbred Marketing Irish Stallion Trail will return on Jan. 14 and 15, having taken place in a virtual format in 2021. More than 20 stallion farms are set to participate in the free event, with visitors asked to register which studs they intend to visit on the ITM website. Registration will open in mid-November, and it is mandatory to register for a specific date and time slot for Coolmore Stud. "It is great to have the ITM Irish Stallion Trail back in its usual format for 2022," said...

Entries for the Sept. 13 Irish EBF Barrier Trials close at 5 p.m. local time on Sept. 6, Irish Thoroughbred Marketing announced on Sunday. The final day of barrier trials of the 2021 season, the Dundalk-based event, which begins at 12 p.m., is operated by ITM and backed by the Irish EBF and the IHRB. Open to unraced 2-year-olds and 3-year-olds, the barrier trials are conducted over five, six and seven furlongs. Recent graduates of the Irish EBF Barrier Trials are G3 Gordon S. scorer Ottoman Emperor (Ire) (Excelebration {Ire})...

Fields for the Aug. 18 Irish EBF Barrier Trials at Dundalk Stadium are now available here. Wednesday's barrier trials, scheduled to begin at noon, will be run over five, six or seven furlongs and are open to unraced 2-year-olds and 3-year-olds. Operated by Irish Thoroughbred Marketing and backed by the Irish EBF and IHRB, the trials will be recorded, timed, and made available to view online shortly after running on the ITM website and social media. In addition, a live stream will also be available to view on the ITM...

Entries for the Aug. 18 Irish EBF Barrier Trials at Dundalk close at 5 p.m. GMT on Wednesday, Aug. 11, Irish Thoroughbred Marketing announced on Tuesday. Backed by the Irish European Breeders' Fund and the Irish Horseracing Regulatory Board and operated by ITM, the trials-which begin at 12 p.m.--are open to unraced 2-year-olds and 3-year-olds over five, six and seven furlongs. Recent graduates of the programme include G3 Gordon S. hero Ottoman Emperor (Ire) (Excelebration {Ire}) and Listed Yeomanstown Stud Irish EBF S. winner Wren's Breath (Ire) (Elzaam {Aus}). A...

The first winner of Horse Racing Ireland's IRE Incentive Scheme in Britain was Imperial Fighter (Ire) (The Gurkha {Ire}) in the British European Breeders' Fund EBF Maiden S. at the Qatar Goodwood Festival on Saturday. The owner, Michael Blencowe, was awarded a €10,000 IRE Incentive voucher to spend on Irish-breds at Irish sales because Imperial Fighter is an Irish-bred. The IRE Incentive Scheme has now awarded a total of €450,000 in Irish sales vouchers to 36 individual owners since its inception in March of 2021. Additional British-based races that will...

The EBF Maiden S. at Glorious Goodwood on Saturday will be part of Horse Racing Ireland's IRE Incentive scheme, meaning a €10,000 Irish sales voucher will be up for grabs for connections of an Irish-bred winner. The vouchers, of which €440,000 worth have been paid out since the scheme launched in March, are redeemable for Irish-bred yearlings at Irish public auction sales. "Great Britain is by some distance the biggest export market for Irish Thoroughbreds and it is important to expand the IRE Incentive there," said Charles O'Neill, chief executive...

Horse Racing Ireland's IRE Incentive Scheme has awarded over 35 sales vouchers, each worth €10,000, to 31 individual owners to date. Winner number 36 in the new scheme came in Thursday's Irish Stallion Farms EBF Fillies' Maiden at Leopardstown, won by the Dermot Weld-trained Homeless Songs (Ire) (Frankel {GB}), a homebred for Moyglare Stud. The IRE Incentive Scheme awards an Irish sales voucher in the amount of €10,000 to owners of Irish-bred winners of selected races on the Flat and National Hunt programmes in 2021. The owners of each eligible...

Irish Thoroughbred Marketing has launched a new website featuring streamlined content and a simplified user experience. The site includes sections on breeding, buying and racing in Ireland, including information required for those wanting to become involved in the Irish Thoroughbred industry. The site offers easy access to sales dates, stallion listings, ITM Irish EBF barrier trials, the ITM Irish Stallion Trail, the IRE incentive scheme and more. ITM Chief Executive Officer Charles O'Neill said, "The new ITM website is the perfect starting point for anyone seeking to become involved in...

The 2021 Irish Thoroughbred Marketing Irish Stallion Trail will be held virtually due to the ongoing COVID-19 pandemic, ITM announced on Wednesday. Instead, the event has been branded the ITM Irish Stallion Showcase, a digital and media event highlighting the success and appeal of Irish stallion farms. There will be videos from a range of Irish stallion farms, social media content, and an ad campaign which will be released from mid-December 2020, with a concentrated period of content going out from Jan. 11-16. "The ITM Irish Stallion Trail has become...

Irish Thoroughbred Marketing, with the support of the Irish European Breeders' Fund and the Irish Horseracing Regulatory Board, will resume Barrier Trials for unraced 2- and 3-year-olds at Dundalk Stadium July 29. The Irish EBF Barrier Trials will operate under the same COVID-19 protocols in use on regular race days. Entries, which opened July 15, will close July 24. Terms & Conditions are listed at www.itm.ie. A later date for the Irish EBF Barrier Trials is scheduled for Aug. 24, pending approval.