Cross-country

Supply, Meet Demand Producing horses with exceptional speed inherently produces many more lacking that singular talent. Everyone in the business knows this by-product is the primary cause of the aftercare problem. The volume of over-supply is enormous. Visibility, awareness and legitimate concern over what happens to these unwanted horses grows constantly. The social license implications of this dilemma are intensifying into a serious threat to an industry already buffeted by other storms and controversies. Everyone understands these facts and many feel this intrinsic challenge may be insurmountable. Yet fundamentally, the...