1/ST

The Stronach Group Launches New Consumer Facing Brand

Edited Press Release The Stronach Group introduced a new consumer facing brand: 1/ST (pronounced "First"). 1/ST represents the company's continued movement toward redefining Thoroughbred racing and the ecosystem that drives it. It is the engine that advocates for and drives the 1/ST Horse Care mission while powering the company's forward-thinking 1/ST Racing, 1/ST Technology, 1/ST Live and 1/ST Properties businesses. This weekend, the company's Pegasus World Cup Series will introduce the 1/ST brand with medication-free racing at the highest level. 1/ST Horse Care is donating 2% of the total $4-million...

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