Owners Club, a mobile horse racing game featuring a contest leading up to QIPCO British Champions Day, was launched by the QIPCO British Champions Series, who teamed up with mobile gaming company Invincible GG.
The free-to-enter competition aims to enhance the reach and engagement of horseracing to a digitally-minded audience of racing fans. The QIPCO British Champions Day Challenge enables UK and global entrants to own, train and race their very own thoroughbred for a chance to win an exciting prize experience. The interactive racing competition is free to download from the Apple and Google App stores.
For more information on the game, please visit the Invincible GG website.
Jonathan Strause, Invincible GG CEO, said, “The interactive video game industry has proven to be a powerful platform for engaging with a younger demographic. Horse racing, with its rich history and thrilling dynamics, has the potential to captivate a similar audience. By collaborating with British Champions Series on QIPCO British Champions Day, we are delivering an interactive experience that appeals to both traditional fans and new, younger enthusiasts.”
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