Thoroughbred Daily News
Thoroughbred Daily News

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Friday, September 3, 2010
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Today's Top Stories For more information - Contact the advertising staff by clicking here
2010 Advertising Rates

FULL PAGE ADS:

Headline News
  • One-time ad: $2,350 $1,750
    On sales distribution days, add $250 to include a full page color flyer distributed on the sales grounds with the TDN
  • New! 20-time contract: $31,500 (billed in two payments) - $1,575 per ad
  • New! 52-time contract (52x on a designated day and page): $75,000 (billed quarterly) - $1,442 per ad

HALF PAGE ADS:
Can be used as Half Page Vertical ads (9.5" high x 3.85" wide)
or Half Page Horizontal ads (5" high x 7.9" wide)

  • One-time ad: $1,550 $1,150
  • New! 20-time contract: $21,000 (billed in two payments) - $1,050 per ad
  • New! 52-time contract (52x on a designated day and page): $50,000 (billed quarterly) - $962 per ad

QUARTER PAGE/DOUBLE ADS:
Can be run as Quarter Page Vertical ads (4.75" high x 3.85" wide)
or Double ads (2.5" high x 7.9" wide)

  • One-time ad: $1,025 $875
  • 20-time contract: $16,500 $15,500 (billed in two payments) - $775 per ad
  • 52-time contract (52x on a designated day and page): $45,000 $40,000 (billed quarterly) - $769 per ad

NEW! AD & A HALF:
Can be run as Horizontal ad & a half strips (1.87" high x 7.9" wide)
or Vertical ad & a half (3.75" high x 3.85" wide)

  • One-time ad: $762.50
  • 20-time contract: $13,250 (billed in two payments) - $662.50 per ad
  • 52-time contract (52x on a designated day and page): $34,500 (billed quarterly) - $663.46 per ad

SINGLE ADS:
Can be run as Horizontal single strips (1.25" high x 7.9" wide)
or Vertical single ads (2.5" high x 3.85" wide)

  • One-time ad: $700 $650
  • 20-time contract: $11,500 $11,000 (billed in two payments) - $550 per ad
  • 52-time contract (52x on a designated day and page): $32,000 $29,000 (billed quarterly) - $558 per ad

MASTHEAD ADS:

  • Headline News Masthead Box (page 1 of TDN)
    One-time ad: $450
    52-time contract on a designated day each week: $20,000

TDN WEBSITE ADS:
Banner ad at the top of each page of the TDN Website for one day
(720 pixels x 100 pixels at 72 dpi)

  • One-time ad:$460

SALES FLYERS:

  • Your full-page color advertisement can be showcased on the inside front, inside back or outside back cover of the TDN and be distributed on the sales grounds of all major Thoroughbred sales as part of our newsletter: $900, including color copying costs.


Specific ad packages tailor-made to your needs - please call for more information:
Alycia Borer, Director of Advertising; Lia Kusch, Sarah K. Andrew, Advertising Assistants;
Sue Finley, Vice President; Phone (732) 747-8060; e-mail: advertising@thoroughbreddailynews.com


Need help? Take a look at the Frequently Asked Questions area by clicking here.

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